Our On-Site SEO strategy included ways to improve the overall structure of the website by optimizing content according to best practices. This included enhancing metadata, page titles, headings, page body copy, and images so that they could rank higher in search engine results pages (SERPs).

Furthermore, our content creation focus aimed at producing high-quality, engaging local webpages related to duct cleaning topics that would both attract more visitors and lead them to take a desired action - like booking a service or subscribing for updates. We sampled keywords related to the niche for local markets, then developed articles with information specifically targeting residential and commercial customers living in Seattle.

For Local SEO, we localized pages, creating targeted location pages for each city/ town in which WA Duct Cleaners operates. Our main aim was optimizing listings according to Google My Business standards, including uploading verification documents needed by the algorithm and editing the page accordingly; showcasing attractive photos of previous projects with up-to-date contact information while also making sure local content is correct and consistent across all platforms used within the branding campaign like listing directories & social networks, etc.

Finally, our Facebook Ads journey started with finding target audience profiles & selecting suitable placement options based on user data analysis; Ads were designed & fine-tuned continually throughout the duration of the campaign proving their effectiveness through careful monitoring metrics & A/B testing techniques along with initiating remarketing techniques where appropriate allowing us connecting with users that have already interacted or shown interested in company’s products or services.