We Grew a Seattle Based Air Duct Cleaner’s Bookings by 55%
Owner , WA Duct Cleaners
WA Duct Cleaners is a local air duct cleaning company based in Seattle, Washington, offering superior air duct related services to commercial and domestic customers.
WA Duct Cleaners wanted to increase its online presence and rank well locally in Seattle and the neighboring areas. With that objective, they approached us, and we were more than pleased to help grow their business.
What We Did
We embraced the challenge and formulated an effective SEO, content creation, Local SEO, GMB SEO, and Facebook Ads strategy to improve long-term business growth.
Our On-Site SEO strategy included ways to improve the overall structure of the website by optimizing content according to best practices. This included enhancing metadata, page titles, headings, page body copy, and images so that they could rank higher in search engine results pages (SERPs).
Furthermore, our content creation focus aimed at producing high-quality, engaging local webpages related to duct cleaning topics that would both attract more visitors and lead them to take a desired action – like booking a service or subscribing for updates. We sampled keywords related to the niche for local markets, then developed articles with information specifically targeting residential and commercial customers living in Seattle.
For Local SEO, we localized pages, creating targeted location pages for each city/ town in which WA Duct Cleaners operates. Our main aim was optimizing listings according to Google My Business standards, including uploading verification documents needed by the algorithm and editing the page accordingly; showcasing attractive photos of previous projects with up-to-date contact information while also making sure local content is correct and consistent across all platforms used within the branding campaign like listing directories & social networks, etc.
Finally, our Facebook Ads journey started with finding target audience profiles & selecting suitable placement options based on user data analysis; Ads were designed & fine-tuned continually throughout the duration of the campaign proving their effectiveness through careful monitoring metrics & A/B testing techniques along with initiating remarketing techniques where appropriate allowing us connecting with users that have already interacted or shown interested in company’s products or services.
Through our holistic SEO approach, we were able to significantly increase traffic, helping boost bookings and impacting revenue.
The client also had an increased visibility in the local rankings and was able to set itself apart from its competitors as a trusted local brand.
Our Other Work
After Web Design Albany’s service I questioned why I didn’t call them soon. Highly recommend to anyone looking to re-vitalize their webpage!
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